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Spring07Week2

Page history last edited by Charlie O'Donnell 2 yrs ago

Week Two

Lecture: Blogs: Who? What? Where? Why?

 

How to find relevent blogs

 

  1. Google and Google Blog Search (e.g. "Marketing blogs", "Dallas marketing blogs", "Interactive marketing blogs", "Veritas blog", "IBM blog", "IBM blogger", "hedge fund blogger", "trading blog", etc)
  2. Off the blogrolls and links of ones you like, because chances are, if you like one, you like what they read, too... Slowest but most relevent and most effective.
  3. www.Technorati.com - Blog search engine that also gives statistics on "authority"
  4. del.icio.us ... Try del.icio.us/popular and ones specific to your area, like del.icio.us/popular/business or del.icio.us/popular/marketing
  5. Blogging conference pages

 

How can you tell if a blog is worth reading?

 

  1. Who is the blogger? Do they have much info on the site? A picture? Links to LinkedIn or other places they are featured?
  2. Is it updated regularly?
  3. How long have they been blogging?
  4. Who links to them? Use Technorati.com search Ex: http://www.technorati.com/search/www.thisisgoingtobebig.com
  5. Are there active commenters? Do they seem to know the person? Agree with them? Disagree with them?
  6. Do they add some unique perspective? Interesting style?
  7. Read it for a while and see what you think compared to other bloggers in the same area.

 

Tools: Adding Blogs to Your Daily RSS Diet

 

 

 

Observations

 

#

 

Trends

 

Go here for this week's reading list

 

 

Assignment

 

- Add at least 5 blogs to your RSS reader that are relevent to your career interests. Post them here.

 

 

- Create an online bio using the following guidelines:

Comments (1)

Olivia Tess Sturm said

at 3:49 pm on Jan 30, 2007

As I was trying to find some interesting blogs to post, I tried to use Technorati.com, and came to the conclusion that it did not help at all. Every time I would enter a tag something completely different would show up. Hope you had better luck with it.

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