Class reading list...

 

Week 1 - Some general overview on what's going on with the web now...

 

The Cluetrain Manifesto

 

From Wikipedia, "The Cluetrain Manifesto is a set of 95 theses organised and put forward as a manifesto, or call to action, for all businesses operating within what is suggested to be a newly-connected marketplace. The ideas put forward within the manifesto aim to examine the impact of the Internet on both markets (consumers) and organisations. In addition, as both consumers and organisations are able to utilise the Internet and Intranets to establish a previously unavailable level of communication both within and between these two groups, the manifesto suggests that the changes that will be required from organisations as they respond to the new marketplace environment.

 

The manifesto was written in 1999 by Rick Levine, Christopher Locke, Doc Searls, and David Weinberger. A printed publication which elaborated on the manifesto was published in 2000 by Perseus Books (ISBN 0-7382-0431-5) under the same name."

 

http://www.cluetrain.com/apocalypso.html

 

Presentation from Tom Coates on some general themes going on in a more connected and social web.

 

From Wikipedia, "Tom Coates (Born 19 July 1972) is an early weblogger based in London, England, who has been writing plasticbag.org since 1999. He's also well-known as an expert in Social Software and for his thinking on future media distribution and the web of data.

 

Educated at the Norwich School, Norwich, the University of Bristol and the London College of Printing, Coates currently works for Yahoo! Tech Development with Caterina Fake and Jeremy Zawodny."

 

http://www.plasticbag.org/files/greater/

 

Presentation on the status future of consumer web use by Sam Ruby.

 

From Wikipedia, "Sam Ruby is a prominent software developer who has made significant contributions to many of the Apache Software Foundation's open source software projects, and to the standardization of web feeds via his involvement with the Atom web feed standard and the popular Feed Validator web service.

 

He currently holds a Senior Technical Staff Member position in the Emerging Technologies Group of IBM. He resides in Raleigh, North Carolina."

 

http://www.intertwingly.net/slides/2006/aol/index.html

 

Article on "Web 2.0"...

 

http://en.wikipedia.org/wiki/Web_2

 

Tim O'Reilly is a prominent technology publisher who coined the term Web 2.0...

 

http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html

 

Paul Graham is a seed stage investor who works with a lot of internet startups...

 

http://www.paulgraham.com/web20.html

 

 

Week 2

 

http://www.thisisgoingtobebig.com/2006/10/getting_into_th.html

 

http://darmano.typepad.com/logic_emotion/2006/10/open_post_to_al.html

 

http://www.sifry.com/alerts/archives/000443.html

 

http://blogs.forrester.com/charleneli/2006/10/calculating_the.html

 

http://confusedofcalcutta.com/2006/08/31/things-i-have-been-able-to-do-because-of-my-blog/

 

http://moblogsmoproblems.blogspot.com/2006/04/viral-gardens-top-25-marketing-blogs.html

 

http://www.ted.com/tedtalks/tedtalksplayer.cfm?key=m_trott

 

http://www.mpdailyfix.com/2006/06/whats_the_biggest_lie_about_bl.html

 

 

Week 3

 

Numbers and current status

 

http://www.zephoria.org/thoughts/archives/2007/01/07/pew_data_on_soc.html

 

For reference: http://socialsoftware.weblogsinc.com/2005/02/14/home-of-the-social-networking-services-meta-list/

 

For reference: http://en.wikipedia.org/wiki/List_of_social_networking_websites

 

 

Theories and Background Behind Web Socialization

 

Dunbar's Number

 

http://www.zephoria.org/thoughts/archives/2005/09/05/why_web20_matte.html

 

http://www.nehrlich.com/blog/2006/11/05/thoughts-on-community/

 

http://m4th.com/Articles/Article.php?Article-Title=Anatomy-of-a-Successful-Social-Network

 

 

 

The Economics of Social Networks

 

http://chimprawk.blogspot.com/2006/07/network-effect-multiplier-or-metcalfes.html

 

 

 

The Business of Social Networks

 

http://threeminds.organic.com/2006/06/brands_on_myspa.html

 

http://gigaom.com/2006/11/08/social-networking-by-the-numbers/

 

 

The Future of Social Networks

 

http://chimprawk.blogspot.com/2007/01/social-networking-in-2007.html

 

 

Week 4

 

http://tedblog.typepad.com/tedblog/2006/08/mena_trott_on_t.html#

 

http://avc.blogs.com/a_vc/2005/01/blogging_benefi.html

 

http://avc.blogs.com/a_vc/2005/02/buying_and_sell.html

 

http://www.thisisgoingtobebig.com/2006/10/getting_into_th.html

 

http://blogs.forrester.com/charleneli/2006/10/calculating_the.html

 

http://darmano.typepad.com/logic_emotion/2006/10/open_post_to_al.html

 

http://www.problogger.net/archives/2005/11/29/20-types-of-blog-posts-battling-bloggers-block/

 

 

Week 6

 

An economist's take on the music industry... the market, its participants, and the nature of risk.

 

http://www.bubblegeneration.com/?a=a&resource=musicrisk1

 

Same economist... solutions:

 

http://www.bubblegeneration.com/index.cfm?a=a&resource=musicrisk2

 

Filesharing effect on music sales zero?

 

http://arstechnica.com/news.ars/post/20070212-8813.html

 

A blogger does some math on how much artists make:

 

http://digitalmusic.weblogsinc.com/2006/06/14/weird-al-yankovic-says-digital-is-a-raw-deal-for-some-artists/

 

Steve Jobs' recent take on DRM:

 

http://www.apple.com/hotnews/thoughtsonmusic/ Believe it or not?

 

Would you pay for higher quality music?

 

http://www.wired.com/news/columns/0,72847-0.html?tw=rss.index

 

 

Reading List

 

 

75 Blog Posts to Read Before Talking to a VC

http://www.ventureblogalist.com/?p=246

 

 

Selected posts:

 

How to find a market opportunity:

 

http://www.fabricegrinda.com/?p=5

 

Bootstrapping:

 

http://blog.guykawasaki.com/2006/01/the_art_of_boot.html

 

Are you an entreprenuer?

 

http://avc.blogs.com/a_vc/2006/04/vc_clich_of_the_1.html

 

VC Primer

 

http://blog.tomevslin.com/2006/02/vc_primer_from_.html

 

Raising Money

 

http://www.fabricegrinda.com/?p=27

 

10 Questions Asked by Investors:

 

http://particletree.com/notebook/the-top-10-questions-investors-asked-us/

 

 

Term Sheets (Lots of details... Read for extra info)

 

http://www.feld.com/blog/archives/2005/08/term_sheet_seri.html